Guides

Practical guides for those who want to bring AI into their company. Written in plain language, without unnecessary jargon, to help you understand where to start and what is realistic to expect.

Where AI helps
and where it doesn't

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The guides

How to connect the Claude API to your tools

What an AI model's API is, how to get a key and how to connect it to spreadsheets, business software or a small internal script. Explained without assuming anything.

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What you can really do with Claude (and what you can't)

Concrete examples: summarising documents, answering recurring emails, extracting data from PDFs, supporting customer care. Where it works well today and where it's better to wait.

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How to automate repetitive tasks with AI

Identifying repetitive tasks worth automating, choosing the right tool and getting your first automation into real use without a six-month IT project.

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AI and company data: privacy and security before you start

Where your data ends up when you use an AI model, the differences between cloud and on-premise, and what you need to stay GDPR-compliant.

11 minute read Read the guide →

ChatGPT for Business: automation, SEO and productivity

Practical use cases of ChatGPT in business — customer support, digital marketing, document management — with keyword research and usage best practices.

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Prompt Engineering: a complete guide

How to write effective instructions to get accurate responses from AI models. The 5 elements of a prompt, advanced techniques (Chain of Thought, Few-Shot) and a reusable structure.

12 minute read Read the guide →

LLM: a complete guide to Large Language Models

What an LLM is and how the Transformer architecture works. Applications, advantages, limitations, differences between open source and proprietary models, and how to start using them in business.

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